In a bid to correct the stereotype surrounding African music, Africa’s biggest radio and TV personality, Olisa Adibua, releases an eclectic, unique and sublime Pan-African playlist, with a slice of modern-day, cosmopolitan Africa titled The Oligarchy African Playlist.
Speaking on the specially curated playlist, he explained that Africa is such a melting pot of people, cultures, languages, ideas, styles, and all sorts of diversities, and this is reflected in our music. For over 20 years, the Western World has pigeonholed our music into World Music and Afrobeats.
Olisa’s five-hour-selection spans emerging talents and superstars including Wizkid, Davido, Burna Boy, Tiwa Savage, Sarkodie, Stonebwoy, Shatta Wale, Sauti Sol, Diamond Platnumz, Nasty C, Mi Casa, LBENJ, Aminux, Maitre Gims, Fireboy, Joeboy, Harmonize, Perruzzi, Hiro, Di’ja, Simi, Teni and King Promise amongst others.
“It’s time to put African music on the pedestal it deserves. I’m using this playlist to promote the diversity of African music, to change the tag with which our music has been labeled, and also promote our stars and the next generation of African music stars, as there are not enough platforms to do that. I also want this playlist to correct the idea that only a few African artists can be global at the same time,” expresses Olisa Adibua.
Olisa Adibua is a Nigerian radio and TV personality, who is also one of the most respected presenters and in-demand music and television industry executives on the African continent.
Olisa has also been at the cutting edge of African electronic media and entertainment since 1988 with more than 30 years of experience in television, radio, film, and live events.
On the choice of music platforms the playlist is being released, he said:
“There’s this fallacy that African music is big; it isn’t yet. It is cool now, but we want to take it beyond a passing trend and make it mainstream: as the core listeners are Africans and Africans in the diaspora. This is why it is hosted on these streaming platforms: to make it accessible to everyone”